Why a services company makes puzzle games
Client work is the business, and it comes with a constraint: someone else sets the brief. You inherit the platform, the deadline, the analytics stack and, often, the monetisation. Good engineers can do excellent work inside those constraints, and most of the time that is exactly the job.
This project removes the brief. Every decision in these apps — what the thing does, how it is paid for, what it collects — is ours, which makes it the only honest test of what we actually believe about building software. It is also how we keep the craft sharp: shipping to a real store, to real people who leave real reviews, is a different discipline from shipping to a staging environment.
So the apps are small on purpose. Each one does a single job, works offline where it can, and asks for as little as possible. That is not a marketing position we chose afterwards — it is what a team builds when nobody is asking for growth metrics.
What we hold ourselves to
No sign-ins
There is no account to create and no email to give. A few apps make an anonymous local identity so progress survives a reinstall. That is the whole extent of it.
No tracking between apps
Each app has its own analytics for crashes and basic usage. Nothing is joined across apps, and no profile follows you from one to another — there is no shared identifier to join on even if we wanted one.
No ads where we can avoid them
10 of our 18 apps have no ad code at all. 8 do show ads, and most of those sell a one-time unlock that removes them. Every card on this site says which is which, and what kind of ad, before you install anything.
Pay once
Where we charge, it is a single unlock. Nothing on this site renews, and there is nothing to remember to cancel.
Where we fall short
An honest version of a position like this includes the parts that do not fit. Our Minesweeper shows an interstitial after every third loss and currently offers no way to buy it out. That is not a design we are proud of, and it is on the card rather than buried in the small print.
Tell us when something is broken
If something in one of these apps is broken, annoying, or simply not good enough, write to us. A person reads every message, and a surprising number of the changes in these apps started as one.
Follow along
Short videos about the apps, and the occasional look at how one was built.